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Pre-Event Checklist

Text to confirm 1hr ahead of event. If you are working back-to-back just text that you are on the way to your next event please.
Make sure you have your ice bucket, sampling cups and any other needed or provided branded or non-branded materials needed.
Print question sheet to make filling out the form after the event easier.
Get there 15 minutes early to chill product in ice. At least two bottles of each flavor need to be chilled down ahead of time and make sure if we are in the cold grab and go section, that it is fully stocked.
Bring a cooler to keep with you (if available) to sell ready-to-drink cold bottles for those looking for beverage while shopping.
Borrow a Purple Orchid from the floral department for your sampling station to really drive the PURPLE tea aspect and branding. Just make sure that you replace the tag and the little cup and not to damage the plant and return it to where you borrowed it from.
Watch the training video ahead of time and find your own natural "elevator pitch" to drive consumers to the demo table. Don't say "Do you want to try a sample". Instead, say "Have you had a Purple Tea yet". Create intrigue!
Print the recap short form below to make counting and note taking easier!
Also, review the sell-sheet that has additional information on the brand the customers may ask about HERE.

Purpose Tea Demo Recap For Print.pdf

During Event Checklist

Check-In with guest services letting them know you are there to conduct the Purpose Tea Demo scheduled and ask where they would like you to sample from. They should provide a table for you but in certain scenarios, you will need to bring a table depending on the account. If you feel they are putting you in an area where it would negatively effect sales, see if they are open to positioning you in a higher traffic area closer to the front of the store and registers.
Capture all form questions.
Pour 2oz pours
Be sure to be off your phone! Whole Foods and other retailers have a very strict policy about this unless taking photos for the event for recapping purposes.
Reiterate sale price to consumers if applicable.
Be sure after the event you thank the store grocery department and manager if available and let them know how much you sold so they can reorder as soon as possible. If you sell out of any flavors, be sure to mention that for sure!
Fill out the recap form HERE! If you don't have a Gmail account for uploading pics. You can send them to purposetea@masonice.com